
Senior Director, Sales Operations, Advito
Sofia Gongadze is Senior Director, Sales Operations at Advito, the consulting arm of BCD Travel, where she serves on the leadership team and leads global sales operations, commercial enablement, and business transformation initiatives.
With nearly 11 years in the business travel industry and a career spanning banking, consulting, and travel, she brings a unique combination of strategic thinking, operational excellence, and people-centered leadership.
Quote:
“Throughout my career, I have seen that the best outcomes happen when people feel seen, heard, and valued. Organizations need to be safe places for all of us, and IWTTF brings together people who care deeply about the future of our industry and are willing to have honest conversations about leadership, allyship, culture, and inclusion.
Attendees will gain fresh perspectives, learn from diverse experiences, and connect with others who are committed to making a positive impact. IWTTF matters because in a world that is driven by AI, automation, speed and results—we still need people that focus on humanity, belonging and sustained growth. When people come together, share ideas, challenge each other they will turn good intentions into meaningful action.”